Miller High Life Dive Bar Sounds

Music is the beating heart of the dive bar, and Miller High Life, its lifeblood. So to celebrate High Life’s authentic connection to the music of the dive, we created an original concept album that followed a night at the bar made of found sounds recorded at a real dive bar…all bottled up into the world’s first beer-filled vinyl record.

We recorded every sound from buzzing neon signs, to bubbling beers, to clacking pool balls and turned it into an original album of rock music inspired by the dive.

Case Study

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